How Mahalo Can Become the New Google
Ask, Live Search, Yahoo Search, and many others have tried to take over Google. Live search tried has tried to buy you overby offering prizes for searching. If I really wanted to use Live search, I’ll do so for its features, not to win free Xbox games or software.
While browsing through Mahalo CEO’s Blog, Jason Calacanis, I learnt that they’ve have redone the search pages, which defiantly can make it a Google (killer)?, well competitor at least. As I interviewed Matt Selznick of Mahalo on my live podcast, I quickly learnt that Mahalo is great place to find information about almost anything. In the interview he mentioned that they have already hand-written over 20 000 search result pages. For those who don’t know about this amazing web 2.0 startup, their goal is to provide hi-quality links to resources of where to find killer content. For example, when I am doing research for my science project, I search Google, Wikipedia and a few of my other favourites engines to find all my research. With Mahalo’s new “no result” page at Mahalo.com, it makes it easy to find all those spam-free, hi-quality links you want, then if they don’t have the page, right on the search result page search it on Google, Yahoo, Ask, Live, YouTube, Flickr, Wikipedia and even Del.ici.ous! So even if they don’t have it you can search all of the most popular search engines and find what you want, really fast
Mahalo for reading this post. 
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© Nicholas Montgomery - 2010
I must say, Mahalo is a great service, nice refreshing design, and their greenhouse is a unique idea. The one thing I find Mahalo useless for, is specific searches. Google indexes EVERYTHING it can find (unless specified by robots.txt), and add it to its index, but those include both relevant and not relevant results. For example, if I was searching for “Wordpress Email this post plugin” Mahalo would return Google results, but none from their library, because it isn’t a popular term, and its specific. I like that Mahalo includes Google results – I do all my searching via Mahalo now, but it can’t kill Google. They need Google, at least for now, to provide results users expect to get from other search engines (which I now call useless results), like Google. The limitations of MediaWiki seem to effect Mahalo quite a bit. For example, I am creating a Mahalo SeRP for “iPhoto”: MediaWiki automatically capitalizes the first letter of the term, now its “IPhoto”. Greenhouse PTGs need to include Redirect tags, to redirect searches like iPhoto, iphoto, IPHOTO, etc.
Mahalo is a very cool idea though, as I said, I use it for all my searches, but a lot of the time, I find myself seeing “Results from our friends at Google.”
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